George Groves has signed a long-term promotional contract with Sauerland in the build-up to his much-anticipated rematch with Carl Froch at Wembley Stadium on 31 May.
Groves, who has previously been promoted by Frank Warren and Eddie Hearn, joins the five-times world champion Mikkel Kessler and the British heavyweight David Price at the German-based firm.
The deal comes less than two weeks before Groves goes head to head with Froch for the WBA and IBF world super -middleweight titles in front of an expected 80,000 crowd.
“I am extremely pleased to have signed with Team Sauerland,” Groves said. “I have boxed on their shows in the past and have known Kalle and Nisse (Sauerland) for years. The shows they put on in Europe are phenomenal.