NEW YORK – The Professional Fighters League (PFL) today announced HotBox by Wiz Khalifa, the delivery-only restaurant concept created by the multi-platinum GRAMMY & Golden Globe nominated recording artist and PFL investor, will be the presenting sponsor of his live performance at tonight’s World Championship. The biggest night in MMA – with six world titles and $6 million in prize money up for grabs – takes place at the Seminole Hotel & Casino in Hollywood, FL and broadcast on ESPN2 and ESPN+.
The partnership includes HotBox branding both before and during Khalifa’s performance in addition to a Buy-One-Get-One free deal exclusively on Uber Eats to celebrate the PFL Championship. HotBox by Wiz Khalifa features an inventive menu of munchie meals, curated by Khalifa himself along with culinary experts at Nextbite.
Khalifa, who invested in and joined the PFL in an advisory role earlier this year, has played an integral role in helping shape the brand for the sport’s global audience of 550 million fans. PFL has incorporated Khalifa’s music throughout the season and just dropped a new original song, “Million Dollar Moment,” as well as the Official Taylor Gang x PFL Capsule collection ahead of tonight’s event.
The PFL World Championship features the remaining two fighters across all six weight classes who look to etch their name in PFL history as world champions and capture the $1 million grand prize.
“We’re thrilled to partner with HotBox by Wiz Khalifa ahead of the PFL World Championship tonight on ESPN,” said PFL CEO Peter Murray. “The biggest night in MMA not only features six fighters earning world championships, but we’re honored to have a global icon like Wiz Khalifa take the stage and expand upon our collaborative efforts to reimagine the sport.”
Roberto Villa is the CEO, Founder, Executive Writer, Senior Editor of FightBook MMA. Has a passion for Combat Sports and also a podcast host for Sitting Ringside. He’s also a former MMA fighter and Kickboxer.
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