Oxnard, California – June 24, 2015 – SAN Nutrition, with a strong history of supporting elite athletes and sporting events, announced today that it has teamed up on a promising new venture as title sponsor of Las Vegas-based World Series of Fighting (WSOF.com).
WSOF is an internationally growing company promoting world championship professional Mixed Martial Arts (MMA) live events for distribution on NBCSN in the U.S. as well as television in over 100 countries internationally. In the same way that SAN is committed to providing customers and athletes with the greatest products, WSOF is dedicated to providing fans and fighters with the ultimate sports entertainment experience.
“We’ve had growing relationships with MMA athletes as individuals, including our sponsorship of MMA Welterweight champion and number one contender Johny Hendricks as well as number one ranked Lightweight phenom Khabib Nurmagomedov,“ says Matt Boldt, SAN’s president, “and we’re truly looking forward to our new endeavors supporting such a world-class organization as WSOF.
We are excited to partner with a first-rate nutrition company like SAN that has taken such a proactive approach to marketing its top-of-the-line products to MMA’s ever-growing audience,” said WSOF President, six-time world champion and two-time Hall of Famer Ray Sefo.
“This is, without a doubt,” continued Sefo, “a great opportunity for WSOF to align itself with another sponsor partner that is committed to excellence in its space, and we are confident that this partnership will help SAN significantly expand its footprint in MMA and reach a greater number of target consumers than ever before.”
MMA popularity is continually growing and WSOF’s coverage on NBCSN, NBC and worldwide is pushing growth even further. SAN has fielded an ever-increasing interest level from fighters with regard to maximizing strength and endurance, so the relationship is the perfect match.
SAN’s name will appear on new floor logo mats, center posts, tale of the tape television graphics, and the WSOF round card girls will be outfitted with new uniforms bearing the SAN logo.
SAN Nutrition has become the most trusted company in the industry because of the positive results achieved by people who use SAN products. Backed by extensive scientific research, SAN Nutrition continually develops the most powerful and safest supplements available.