UFC and Crypto.com add “Fan Bonus of the Night” for fighters to be paid in bitcoin (BTC)

The UFC and Crypto.com announced the creation of new Fight Night Bonuses for fighters to be paid in bitcoin (BTC) starting with UFC 273.

This event will take place Saturday, April 9 at VyStar Veterans Memorial Arena in Jacksonville, Fla. All bouts will be simulcast on ESPN+ in English and Spanish beginning at 6:15 p.m. ET/3:15 p.m. PT with the ESPN+ and UFC Fight Pass prelims. The prelims will continue exclusively on ESPN, ESPN Deportes, and ESPN+ at 8 p.m. ET/5 p.m. PT, followed by the ESPN+ Pay-Per-View main card that will kick off at 10 p.m. ET/7 p.m. PT.

The new Fan Bonus of the Night will feature three bitcoin bonuses that will be awarded to the top three fighters decided by fans voting from all over the world. The bitcoin payouts will range from US$30,000 for first place, US$20,000 for second place, and US$10,000 for third place.  The bonuses will be paid in bitcoin (BTC) based on the exchange rate in U.S. dollars. The Fan Bonus of the Night will be in addition to the traditional Fight of the Night and Performance bonuses awarded to UFC athletes.

One UFC Fighter Matheus Nicolau became the first-ever Latin American athlete to get paid in Bitcoin. Thanks to Bitwage, he was able to get paid without his employer needing to sign up directly. In addition to Matheus, his PR manager Vinícius Las Casas was also paid in Bitcoin, making them the first-ever fighter/manager duo to be paid in Bitcoin. His bitcoin pay started when he fought on Saturday, March 26th against David Dvorak in Columbus, Ohio on the UFC Fight Night 205: Blaydes vs. Daukaus card.

“Crypto.com has been an official UFC partner for less than a year, and I’m telling you they are already one of the best partners we’ve ever had,” said UFC President Dana White. “They’re constantly coming up with new ideas about how we can work together to connect with the fans.  This new Fan Bonus of the Night is an awesome way to get fans more engaged in our events while rewarding the fighters for bad-ass performances.” 

“Central to our partnership with UFC is creating the most unique and compelling ways for fans to connect with the sport and their favorite athletes,” said Steven Kalifowitz, Chief Marketing Officer of Crypto.com. “We are thrilled for this next step in our partnership with UFC and excited to build even more innovative and engaging experiences as our partnership continues.” 

During each UFC Pay-Per-View, voting for the Fan Bonus of the Night will take place on Crypto.com/FanBonus and will be open to all users globally.  Each fan will get three votes per Pay-Per-View and can vote for two fighters within each bout. Voting will open at the start of the Pay-Per-View prelims and will end one hour after the conclusion of the event.

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