UFC athletes will see an increase in their fight-week payouts now that Venom is taking over the Sponsorship Pay. Payouts have been increased as part of the new terms. Venum is the company’s new outfitting and apparel partner for the next three years. Venum payments are distributed to fighters at every UFC event.
UFC COO Lawrence Epstein told MMA Junkie: “We’re proud to say that when it comes to the cash payment to the athletes, there will be across-the-board increases for every tier of the payout pursuant to the UFC Promotional Guidelines program.” He continues, “We’re proud to say that when it comes to the cash payment to the athletes, there will be across-the-board increases for every tier of the payout pursuant to the UFC Promotional Guidelines program.”
Lets take a look at the difference between the Reebok deal to the Venum deal:
Fighters with 1-3 bouts receive $4,000 per appearance; 4-5 bouts get $4,500; 6-10 bouts earn $6,000; 11-15 bouts pocket $11,000; and 16-20 bouts get $16,000; 21 and more get $21,000. Additionally, champions earn $42,000 while title challengers get $32,000. UFC fighters will receive in perpetuity royalty payments amounting to 20-30 percent of any UFC merchandise sold that bears their likeness, according to officials.
The Reebok Sponsorship Payout:
Fighters with 1-3 bouts receive $3,500 per appearance; 4-10 bouts get $5,000; 11-15 bouts earn $10,000; 16-20 bouts pocket $15,000; and 21 bouts and more get $20,000. Additionally, champions earn $40,000 while title challengers get $30,000. Also, UFC fighters will receive in perpetuity royalty payments amounting to 20-30 percent of any UFC merchandise sold that bears their likeness, according to officials.
“This is not a situation where the UFC is making money off this relationship with Venum,” Epstein said. “All of the product, and of course all of the cash is being delivered to the athletes, and so this is not a profit center for us. It’s something we feel is very important for the UFC brand, and of course, we’re incredibly proud of the tens of millions of dollars we have delivered and will continue to deliver in the future for the athletes for participating in this program.”
Epstein did say that they plan to officially roll out the new Venum fight kits next week.
Roberto Villa is the CEO, Founder, Executive Writer, Senior Editor of FightBook MMA. Has a passion for Combat Sports and also a podcast host for Sitting Ringside. He’s also a former MMA fighter and Kickboxer.