Professional Fighters League Announces Multi Year Partnership With Fanup To Launch Free-to-play Fantasy Contests For Bellator Champions Series
NEW YORK – The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced a multi-year partnership between Bellator Champions Series and FanUp, a mobile platform that enriches the fan experience by offering gamified contests and competitions centered around sports, pop culture, and entertainment, will work with Bellator to provide users with opportunities to participate in various contests to win prizes such as cash, branded merchandise, and VIP experiences to events.
Through this collaboration, FanUp will launch points-based sweepstakes and giveaway fantasy gaming for all Bellator events. FanUp will also work with the PFL towards points-based fantasy gaming for the expanding regional leagues. This will allow fans to engage with the sport in a fun and engaging way. Fans who participate will have the opportunity to win exclusive prizes and VIP experiences including meet & greets with their favorite fighters.
FanUp’s branding will be prominently featured inside the PFL SmartCage during all Bellator events. Additionally, Bellator fighters will serve as ambassadors for FanUp, promoting fantasy contests and offering insights to enhance the experience for participants.
“The PFL is excited to partner with FanUp to introduce fun and engaging fantasy contests for MMA fans around the world,” said Bryan Calka, PFL Chief Commercial Officer. “FanUp is a game-changing product, and we are enthusiastic to work together and deliver MMA fans with unique opportunities across Bellator Champions Series events.”
“We’re thrilled and proud to announce a strategic partnership with Bellator. It’s an exciting and electric partnership between companies that share synergies across connected gaming, fan experiences, and global expansion,” said Tej Bodiwala, FanUp, Founder & CEO. “The combined effect of easy to play contests, community, and rewards for every fan, globally, make this partnership a model of concinnity. We look forward to offering fans of PFL, Bellator, and FanUp across the world the most fun and easy contests, gaming, and fan experiences.”
Bellator Champions Series will return to San Diego on Saturday, September 7 at Pechanga Arena San Diego with a massive Lightweight World Championship main event and 10 additional bouts.
Bellator Champions Series San Diego will be headlined by undefeated Usman Nurmagomedov (17-0, 1 NC) attempting to retain his 155-pound title when he locks horns with Alexander Shabliy (23-3) a man who has not tasted defeat in eight years. In addition, one of the world’s best Bantamweights and former champion Raufeon Stots (20-2) returns to action against Brazil’s Marcos Breno (15-3). Also, Southern California’s own Lorenz Larkin (26-8) will be competing against Georgia’s Levan Chokheli (13-2), a winner of his last three contests. Both men will be vying to earn the distinction of being No. 1 contender for the Bellator Welterweight title.
Roberto Villa is the CEO, Founder, Executive Writer, Senior Editor of FightBook MMA. Has a passion for Combat Sports and also a podcast host for Sitting Ringside. He’s also a former MMA fighter and Kickboxer.
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